The phrase refers to a specific category of seasonal merchandise: decorative items featuring characters and themes from the film “The Nightmare Before Christmas,” offered for sale at Walmart stores. This encompasses a range of products, including figurines, ornaments, inflatables, and various home decor pieces, all designed with the aesthetic of the Tim Burton-created movie. These products are typically available during the Halloween and Christmas seasons.
The popularity of these themed items stems from the enduring appeal of the film, which blends Halloween and Christmas imagery, attracting a broad consumer base. The availability of these products at a large retailer like Walmart makes them accessible to a wide range of shoppers due to the store’s extensive reach and competitive pricing. This contributes to their commercial success during the holiday shopping periods. The integration of a recognizable intellectual property with the retail power of Walmart highlights a successful marketing strategy.