The intersection of a popular zombie-themed cooperative first-person shooter and a major retail corporation signifies the potential availability of the game title through that retailer’s distribution channels. Specifically, it suggests that individuals might be able to purchase physical copies of the game, or potentially digital download codes, from the specified brick-and-mortar or online store.
The availability of entertainment products through large retailers is important for reaching a wide consumer base. It provides increased accessibility and convenience for customers seeking to purchase software. Historically, this model has been a primary method for distributing games and other media, allowing consumers to acquire desired products alongside their other shopping needs. The relationship provides a distribution outlet for the game publisher, and revenue generation for the retailer.