Garments featuring the character Sonic the Hedgehog, typically made of cotton or synthetic blends and designed for casual wear, are available for purchase from the retail corporation, Walmart. These items of apparel often depict images of the video game icon, sometimes incorporating related characters or logos from the Sonic franchise. For instance, a short-sleeved shirt might display Sonic in a running pose, accompanied by the phrase “Gotta Go Fast.”
The availability of character-themed apparel at large retailers reflects the enduring popularity of established intellectual properties. Providing access to such merchandise serves to reinforce brand recognition and cater to consumers seeking products related to their interests and nostalgia. The distribution of licensed goods through mass-market channels represents a significant avenue for commercial exploitation of entertainment franchises, enabling widespread consumer access and contributing to revenue streams for both the licensor and the retailer.